What is a personality entrepreneur?

Good question! A personality entrepreneur is simply someone who makes money off of who they are and what they know. Technically, this could be anyone in any industry. For example, someone who is a business coach and makes money both coaching and speaking, writing books, and putting on workshops is a personality entrepreneur. But it could also be the COO or CFO of a large company who has a “side gig” of speaking, writing books, and generally sharing his or her experiences as an individual and not necessarily as a representative of the company.

The possibilities are endless: fitness coaches and athletes, authors, bloggers, speakers, coaches, consultants, lawyers, financial planners, health practitioners, insurance agents—the list goes on. In fact, if you find yourself daydreaming about being your own boss or starting a “side hustle”, this could be the option for you. All you need is a niche, and idea, and someone to help you along the way (that would be me).

From creating a logo and brand identity, to working out a marketing plan and creating courses and other deliverables, Slanted is here to take you from a person to a personality entrepreneur. What are you waiting for?

What makes Slanted different?

There are a bunch of coaches and get rich quick folks out there ready to sell you a seat to their latest webinar or send you their ebook. They’ll promise you just about anything to get you to buy what they’re selling. Here’s the catch: they’ll tell you the “magic” formula, then leave you on your own to execute their very vague plan. At Slanted, we focus on building a business—we can’t promise you’ll make millions because we don’t know what’s going to happen once we get you set up. What we can promise is help getting you off the ground and on your way as a personality entrepreneur. The rest is up to you!

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